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The Ashley Personal Safety Alarm

Designed to deter an attacker and make anyone feel safe and secure, Ashley features a LOUD 130db siren and a 200-lumen strobing LED light. UK designed and owned. 🇬🇧

Sale price$38.95
Colour: Charcoal
Bundle Size: Single
Only 24 units left

Meet Ashley: our personal safety alarm designed to deter an attacker and make any woman feel safe and secure. 

Carried by over 120,000+ people every day.

Lightweight with a soft-touch silicone coating, Ashley features a LOUD 130db siren and a 200-lumen strobing LED light. 

Every Ashley Alarm comes with a strong, solid, silver keychain that allows you to easily attach Ashley to your person or belongings.

From your handbag, to your water bottle, to your keys, your belt and beyond – every Ashley Alarm is designed to be durable yet stylish. 

Carry Ashley across town, out running, walking the dog, around campus, out at night, home from the shops, and wherever else life takes you.

Looking to place a bulk order of 25+ alarms? Click for details.

★★★★★

"I ordered the 5-pack: one to clip to my hand bag, one for my running bottle, one for my sister that walks her dog late at night, another for my mum, and one for a dear friend.Delighted to see these launch. The quality is great!"

– Lauren N

Why choose the Ashley Alarm?

empowered by ashley loudest personal safety alarm

As loud as a jet engine

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Runs for over an hour once activated

personal security alarm for women

Lightweight, discreet, stylish, and reusable

How to use your Ashley Alarm (although we hope you never have to)

These numbers must change.

1 in 5 women* in the UK will suffer sexual assault in their lifetime. It's a horrendous statistic that we can't ignore any longer.

(*That's just those reported. It's also 1 in 3 women globally.)

Our new Personal Safety Alarm is our first step into empowering modern women.

We exist to allow you to feel unstoppable in your daily life.

The time to act is now.

#colour_mixed

Supporting Women & Children

At Ashley, we donate 5% of profits to Operation Underground Railroad and other charitable causes to accelerate the rate of change in the world.

Enough is enough.

Our Personal Safety Alarm is just the beginning – this is about empowering women to be true to their core.

These numbers must change.

1 in 5 women* in the UK will suffer sexual assault in their lifetime. It's a horrendous statistic that we can't ignore any longer.

(*That's just those reported. It's also 1 in 3 women globally.)

Our new Personal Safety Alarm is our first step into empowering modern women.

We exist to allow you to feel unstoppable in your daily life.

The time to act is now.

Supporting Women & Children

At Ashley, we donate 5% of profits to Operation Underground Railroad and other charitable causes to accelerate the rate of change in the world.

Enough is enough.

Our Personal Safety Alarm is just the beginning – this is about empowering women to be true to their core.

#colour_mixed

Why now?

women personal safety statistics
It is estimated that there were between 430,000 and 517,000 adult victims of sexual offences in the last year [in England].
personal security alarm for women to stop attacks
1 in 4 women have been sexually abused before the age of eighteen.
personal security alarm for women to stop attacks - rape alarm uk
20% of women and 4% of men have experienced some type of sexual assault since the age of 16.
best way to stay safe for women in the uk personal safety alarm
Only 15% of serious sexual offences and 21% of partner abuse incidents are reported to the police.

Product FAQs

Our customer support is available Monday to Friday: 9am-5:30pm.Average answer time: 24h
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