Live safe and empowered.
The Personal Safety Alarm designed to deter an attacker and make you feel safe and secure.
★★★★★
1,900+ 5-Star Reviews
120,000+ People Carry Ashley Products
120,000+ people
Carry Ashley products every single day
5,000+ donations
Containing Ashley Alarms
5% given
To accelerate change since February 2021
Our Best Selling Alarms
★★★★★ 4.7 / 5
Over 1,900+ empowered customers have spoken
Lauren N.
"I ordered the 5-pack: one to clip to my hand bag, one for my running bottle, one for my sister that walks her dog late at night, another for my mum, and one for a dear friend. Delighted to see these launch. The quality is great!"
Janet H.
"It is way more than I expected. It instantly made me feel as if I ever see myself in any undesired situation I would stand a chance"
Trisha W.
"My daughter has one on her handbag and her gym bag so she doesn’t have to keep thinking about changing it over. We’ve tested the alarms, and the sound is incredible for such a small device and definitely brings some reassurance to my daughter."
Hannah H.
"Love it, great size for having in a pocket or on keys but big enough that it would be easy to grab when needed. Tested the sound and it nearly deafened me so safe to say it works 🤣"
1 in 5 women
(And that's just those reported)
1 in 5 women in the UK will suffer sexual assault in their lifetime.
Globally that number is 1 in 3.
Ashley exists to change that.
Supporting Women & Girls
We donate 5% to Operation Underground Railroad and additional charitable causes to accelerate change.
1 in 5 women
(And that's just those reported)
1 in 5 women in the UK will suffer sexual assault in their lifetime.
Globally that number is 1 in 3.
Ashley exists to change that.
Supporting Women & Girls
We donate 5% to Operation Underground Railroad and additional charitable causes to accelerate change.
Why choose the Ashley Alarm?
As loud as a jet engine
Runs for over an hour once activated
Lightweight, discreet, stylish, and reusable
Why now?
It is estimated that there were between 430,000 and 517,000 adult victims of sexual offences in the last year [in England].
1 in 4 women have been sexually abused before the age of eighteen.
20% of women and 4% of men have experienced some type of sexual assault since the age of 16.
Only 15% of serious sexual offences and 21% of partner abuse incidents are reported to the police.
FAQ
Some of our most common questions. However we have many more on our FAQs page.
What is a Personal Safety Alarm?
A personal safety alarm, also know as a rape alarm or personal safety device, is an electronic device that emits a loud noise and flashing strobe when activated.
They are used predominantly by women to use when they feel they are in an unsafe scenario - the alarm helps bring attention to the situation and wards off potential attackers.
Ashley have one of the loudest personal safety alarms in the UK and is trusted by over 120,000+ women worldwide!
Who uses Personal Safety Alarms?
Anyone can use a personal safety device.
However, it's commonly used by women especially those who dog walk, run, go out at night, travel or walk to school / university.
It's especially popular to use in the UK as it's one of the only legal personal defence systems you can use - e.g. pepper spray is illegal in the UK.
How do you use a Personal Safety Alarm?
The Ashley personal safety alarm is very easy to use – simply pull the ring and it will emit a 130dB alarm and 200 lumen strobe!
Put the ring back in to stop the alarm.
You can read more and watch how to use our personal safety alarm here
Why buy the Ashley Personal Safety Alarm?
Ashley is the most popular safety alarm in the UK for women and widely regarded as the best personal safety alarm available in the UK.
It has a 130dB siren and 200 lumen flashing strobe - giving you an incredibly loud and noticeable device.
The keychain attachment is very strong but also fashionable, giving you comfort to attach it to your handbag, belt, coat or otherwise.
Do you ship overseas?
Yes, we ship all over the world. Shipping costs will apply, and will be added at checkout.
How long will it take to get my orders?
It depends on where you are. Orders processed here in the UK will take 1-2 business days to arrive. Overseas deliveries can take anywhere from 7-16 days. Delivery details will be provided at checkout and confirmed in your confirmation email.
Any other questions?
You can contact us through our contact page! We will be happy to assist you.
Proud to supply
(Among many others we're incredibly grateful to)
