Over 70,000+ people carry Ashley!

Buy 1 Get 1 Half Price (50% OFF!)
On Green & Coral Alarms
The Personal Safety alarm designed to deter an attacker and make you feel safe and secure.

Over 70,000+ people carry Ashley! 🚨

Buy 1 Get 1 Half Price (50% OFF!) on Green & Coral Alarms

Since launching nearly 2 years ago!

Plus over 3,000+ Alarms donated.

Every order allows us to donate further.

The Personal Safety Alarm designed to deter an attacker and make you feel safe and secure.

1 in 5 women in the UK will suffer sexual assault in their lifetime. Ashley exists to change that

Supporting Women & Girls

At Ashley, we donate 5% of net profits to Operation Underground Railroad and other charitable causes to accelerate the change.


  • A personal safety alarm, also know as a rape alarm or personal safety device, is an electronic device that emits a loud noise and flashing strobe when activated.

    They are used predominantly by women to use when they feel they are in an unsafe scenario - the alarm helps bring attention to the situation and wards off potential attackers. 

    Ashley have one of the loudest personal safety alarms in the UK and is trusted by over 30,000+ women worldwide!

  • Anyone can use a personal safety device.

    However, it's commonly used by women especially those who dog walk, run, go out at night, travel or walk to school / university.

    It's especially popular to use in the UK as it's one of the only legal personal defence systems you can use - e.g. pepper spray is illegal in the UK.

  • The Ashley personal safety alarm is very easy to use – simply pull the ring and it will emit a 130dB alarm and 200 lumen strobe! Put the ring back in to stop the alarm.

    You can read more and watch how to use our personal safety alarm here

  • Ashley is the most popular safety alarm in the UK for women and widely regarded as the best personal safety alarm available in the UK.

    It has a 130dB siren and 200 lumen flashing strobe - giving you an incredible loud and noticeable device.

    The clip attachment is very strong but also fashionable, giving you comfort to attach it to your handbag, belt or coat.

Free UK Shipping £30+ | Free Worldwide £70+

Why Ashley's Alarm?

empowered by ashley loudest personal safety alarm
As loud as a jet engine
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Run's for over an hour once activated
personal security alarm for women
Lightweight, discreet, stylish, and reusable

How to use your
Ashley Alarm

(Although we hope you never have to)
women personal safety statistics

It is estimated that there were between 430,000 and 517,000 adult victims of sexual offences in the last year [in England].

personal security alarm for women to stop attacks

1 in 4 women have been sexually abused before the age of eighteen.

personal security alarm for women to stop attacks - rape alarm uk

20% of women and 4% of men have experienced some type of sexual assault since the age of 16.

best way to stay safe for women in the uk personal safety alarm

Only 15% of serious sexual offences and 21% of partner abuse incidents are reported to the police.

Em-pow-er: to make someone feel stronger and more confident, especially in controlling their life and claiming their rights.

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